Category: Repository

CUSTOMER LOYATY IN CHEMICAL COSMETICS: ANALYSIS OF PRODUCT DIFFERENTIATION, SERVICE DIFFERENTIATION, AND PRICE PERCEPTION

The cosmetics industry is one of the leading industries in Indonesia. The challenge
today is more than 90% of its raw materials still have to be imported. PT
Nardevchem Kemindo is an importer and trading company of chemical raw materials
for the cosmetics industry. This study aims to examine the influence of product
differentiation, service differentiation and price perception on customer loyalty. The
research population is 268 customers who are cosmetics manufacturers. The
sampling technique is proportionate stratified random sampling, so selected 75
customers. Research data is collected by using questionnaire from respondents who
are leaders or representatives of the company. The analysis technique is multiple
linear regression with 5% significance level. The results show that partially product
differentiation and service differentiation have positive and significant influence to
customer loyalty, while price perception variable has no significant influence to
customer loyalty. Simultaneously product differentiation, service differentiation and
price perception have positive and significant influence to customer loyalty. Based on
this study, PT Nardevchem Kemindo needs to do a marketing mix strategy by
combiningvariable of product differentiation,service differentiation and price
perception, with emphasis on dimension of product form, ordering ease and lower
price than competitor.

KONTRIBUSI KEPEMIMPINAN KEPALA SEKOLAH DAN MOTIVASI KERJA TERHADAP KINERJA GURU

Penelitian bertujuan untuk memperoleh informasi mengenai pengaruh (1) kepemimpinan kepala
sekolah terhadap kinerja guru, (2) motivasi kerja guru terhadap kinerja guru, dan (3) kepemimpinan kepala
sekolah terhadap motivasi kerja guru. Penelitian menggunakan metode survei, dengna teknik analisis jalur.
Populasi berjumlah 153 orang. Sedangkan sampel sebanyak 110 orang. Data dihimpun melalui teknik angket,
dan dianalisis dengan statistik deskriptif dan inferensial, untuk uji hipotesis digunakan uji korelasi dan regresi
sederhana serta analisis jalur. Hasil penelitian menunjukkan bahwa: 1) terdapat pengaruh langsung positif
kepemimpinan kepala sekolah terhadap kinerja guru. 2) terdapat pengaruh langsung positif motivasi kerja guru
terhadap kinerja guru. 3) terdapat pengaruh langsung positif kepemimpinan kepala sekolah terhadap motivasi
kerja guru. Implikasinya, peningkatan kepemimpinan kepala sekolah dan motivasi kerja guru, akan
meningkatkan kinerja guru.

The existence of livestock as a dominant risk factor of pneumonia among Indonesian children aged 12-59 months

The study aimed to determine the risk factors of pneumonia among children under-5 years old. A case control study was carried out among the mothers having under five years children who were admitted and recorded in medical record in IMCI Clinic, Kebon Jeruk Sub District, West Jakarta in 2018. A simple random sampling technique was used to select 60 children with pneumonia and 120 children with non-pneumonia diseases. The results shows the existence of livestock is a dominant risk factor of pneumonia in children under-five. An increasing trend of pneumonia was observed among children aged 12-59 months, who live near the highway, non-exclusive breastfeeding, expose to indoor smoking parents, and low family income.

Antifertility Effect of the Ethanol Extract of Centella asiatica L. Urban Against the White Rat (Rattus norvegicus L.) in the Early Post-Implantation

Centella asiatica is commonly known as centella or pegagan is one of the biological
resources that have many benefits for mankind. Clinical and pharmacological study of Centella
asiatica has been widely proven by scientists of the world, but there are a few properties that
require further investigation in particular its effect on fertility. This research aims to know the
influence of the ethanol extract of pegagan (Centella asiatica) towards the birth rates or
fertility in the early post-implantation. On the research, white rat (Rattus norvegicus L.) is used
as animal tested. The method that used in this research was an experiment by using randomly
complete design. The tested animals were grouped into 4 treatment i.e. group I (control group),
group II (dose 175 mg/kg body weight), group III (a dose of 200 mg/kg body weight) and
Group IV (dose 225 mg/kg body weight). The tested animals were given the exraction of
Centella asiatica leaf orally with different doses for 15 days after post-implantation. The value
of post-implantation death percentage is calculated by counting the number of implantation,
either containing a live fetus, or dead fetus and embryo resorb. The results showed that
Centella asiatica gave the influ-ence on white white rat ferlitisation. On the grup IV treatment
with the dose of 225 mg/kg body weight showed the highest KPI val-ue i.e. 57.23%.

‘Da’wah Islamiyah’ Values of API TAUHID Novel by Habiburrahman El Shirazy: Sructural Genetic Study

This research aims to find the Islamic da’wah values in Api Tauhid novel by Habiburrahman El Shirazy using genetic structural study. This research is qualitative research using content analysis technique. The findings of the values observed in terms of da’wah bil hikmah method are 28 pieces, da’wah bil mauidzah alhasanah method are 48 pieces, and da’wah bil mujadalah alhusna method are only 9 pieces. Meanwhile, the values of Islamic da’wah in terms of the da’wah material are as follows. The Islamic da’wah values of aqidah material are 21 pieces. And Islamic da’wah values in terms of morality material are 22 pieces. Thus, the overall total of the values of Islamic Da’wah is 128 pieces. It can be concluded that the da’wah bil almauidzah alhasanah is more widely used in the Islamic da’wah method of Api Tauhid novel. And da’wah material that is more widely used in the Islamic da’wah of the novel is morality (morality for God and neighbor). From the above conclusion, it is understandable that the da’wah conducted by Habiburrahman in the Api Tauhid novel talks more about morals through bil mauidzah alhasanah (good word) method. The researcher found the correlations between the content of the novel with the author’s life. First, the characters of Hamza and Bilal who know the
biography of a remarkable scholar Bediuzzaman Said Nursi in very detail, so that in the story they are able to tell Bediuzzaman Said Nursi’s struggle coherently. Secondly, the depiction of the characters in the novel are very religious, especially the main character, Fahmi. Religious background is created no other than the madrasah he attended, after which he studied at boarding schools, and finally he enrolled to study religion in the
Middle Eastern country. Third, the story when Fahmi invited by his friend, Hamza (the Turk) to get around Turkey in memory of the history of the struggle of Bediuzzaman Said Nursi. Fourth, it is told in the novel about the Fahmi, Hamza and his friends’ trip in Turkey. They visited various places that become the traces of the history of Islam and the struggle of Bediuzzaman Said Nursi. Based on the correlation explained above, the author in his work cannot be separated from the circumstances of the surrounding community. In this case, the characteristics, ideological, political, economic, and social culture’s are influental on this Habiburrahman’s work. Social culture that is attached to a work can be viewed from several aspects, such as: social culture, language, religion, employment, customs, arts, and others. The implication of this research is the implementation or application in High School which is expected to have a positive impact on students after
studying the literature teaching topic. Api Tauhid novel may be one of the sources of teaching Indonesian subject for High School class XII in the second semester.

Optimization of SRC (Semi Refined Carrageenan) and Glucomannan Concentration as Gelling Agent to the Physical Stability Sunscreen Gel of Dry Corncob Extract (Zea mays L.)

BACKGROUND: Corncob is one of crude drug which containing phenolic compounds that can be used as an active ingredient for sunscreen preparations. In this study, extracts of dried corn cob made into a gel formulation using SRC (Semi Refined Carrageenan) and glucomannan as a gelling agent.
AIM: This study aims to determine the optimal concentration of SRC (Semi Refined Carrageenan) and glucomannan to the physical stability of the gel.
METHODS: Gel made into four formulas with a ratio of 1: 4 and the concentration of each formula was 1%, 1.5%, 2%, 2.5%. Each formula was evaluated for 6 weeks of storage that includes organoleptic test, homogeneity, pH, viscosity, dispersive power, freeze-thaw test and centrifugation.
RESULTS: The results showed the fourth formula did not change the organoleptic test and homogeneity test. In the test separation of the freeze-thaw method, the fourth formula was stable, while in the centrifugation test formula 1 and 2 was been separation. pH and viscosity results obtained from statistics with a two-way ANOVA showed significant differences in each formula.
CONCLUSION: From the results of this study concluded that the formula 3 with a concentration of 2% was the optimal concentration as a gelling agent.